Update on HyperlocalBlogger.com Status

by Matt on Feb 27, 2011 in General

Hi all … it’s been almost four months since I announced that this blog would be shutting down. I mentioned that I’d consider selling the blog and all its content, or just selling the domain someday in the future after I move the content to my main blog. I continue to get emails asking about the status of things, and have been cutting and pasting replies each time. But I thought a blog post might be more effective than that.

Here’s what is going on:

1.) Several people/groups (probably 10-15) have kicked the tires about buying everything outright. I’ve provided analytics access when possible and answered questions as best I can. But no one has made an offer, and I suspect no one will.

Why? Because I never tried to monetize this blog, and never did much promotion of it. So, when an interested buying asks to see monthly revenue, my answer is “zero.” When they want to look at analytics, the numbers aren’t very exciting. We had a great and active community of commenters here, but traffic was never huge. Over the last year of active blogging (November 2009 to October 2010), the site averaged about 2,200 visits and 3,600 pageviews per month.

2.) Some have inquired about buying just the domain. I might be open to that, but not until I’ve had time to migrate the best content to my other blog, setup the necessary 301 redirects, and the search engines have processed the change of URLs on those articles. I don’t know how soon I’ll have time to start the migration, but it’ll take several months.

3.) The main problem in either situation is that I place a lot more value on what this site/domain is worth than anyone else does. That’s how all site owners are — we all think our own stuff is more valuable than anyone else does. Even though this blog was never monetized and never had enormous traffic levels, I have no problem saying that I think the domain and all its content is worth thousands of dollars. I put a lot of sweat equity into this site, and that’s part of how I value it.

So, to sum up, nothing has changed since the previous post. If someone wants to blow me away with an offer for the site and all its content, email me with your offer.

The most liklely scenario is that I’ll finally find enough time to migrate the best articles over to my other blog and this domain will eventually go away. But I don’t have any idea when that might happen.

Thanks again to all who have expressed interest in the site. I’m sorry I don’t have better stats and dollar figures for you to review.

- Matt

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